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Toshiba Announces 64GB Flash Memory For Next iPhone

admin — Mon, 21 Dec 2009 06:15:03 +0000

On Monday last week Toshiba announced a new 64GB flash memory module, which the company claims is the highest-capacity flash module in the industry. The new 64GB NAND flash module is just 30 micrometers thin, packs a dedicated controller, and contains sixteen 32Gbit chips. It was manufactured using Toshiba’s 32-nanometer process.

These memory modules are geared toward use in various portable devices, and once the new modules arrive in early 2010, it likely won’t be long before we see a range of new pocket-sized gadgets using the higher 64GB capacity, including future iterations of Apple’s iPhone.

Toshiba is currently Apple’s flash supplier for the iPhone 3GS, according to iSuppli. Recent rumours have hinted that the fourth-generation iPhone will arrive next summer, and although neither Apple or Toshiba has commented, it seems only logical that the next iPhone will be packing 64GB of flash memory.

64 GB is enough storage for 1,000 hours of music, 8 hours of HD video and 19 hours of SD video–a nice upgrade from the current 16GB and 32GB iPhone capacities.

Toshiba’s 64GB memory module will have a sample shipment later this month, with it entering mass production in the first quarter of 2010.

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Microsoft Australia Works With Partners For 4 New Ads

admin — Fri, 18 Dec 2009 06:38:17 +0000

Microsoft Australia has today unveiled four new adverts made in partnership with computer manufacturers Dell, HP, Sony and Toshiba for Windows 7.

All featuring the “I’m a PC” slogan, the ads follow four PC users as they go globe-trotting to their respective manufacturer’s HQ, where they then talk about a new feature of Windows 7 that they supposedly wanted in the new OS. The four features mentioned include the new easy-to-use wireless networking features, improved startup times, a great entertainment machine and the new touch features.

“The campaign is an extension of the “My Idea” Windows 7 launch campaign – but this time we went a little ‘larger than life’ with the core creative idea and we used actors to voice the feedback and input we received towards Windows 7 rather than using the real people who participated in our Windows focus groups as featured in our first round of ads” Lisa Hickson, Marketing lead for Consumer and Online at Microsoft Australia said.

“[The result was] A series of entertaining ads, each with a different take on the ‘My Idea’ campaign – and actors representing the thousands of voices that we listened to from across the globe.”

All four ads will be showing across Channel 9, Channel 7 and Channel GO! and you can watch them now on Windows 7 Australia’s YouTube page.

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Dell Releases Touch-Screen-Enabled Systems

admin — Thu, 17 Dec 2009 06:46:38 +0000

Dell released a pair of touch-screen-enabled systems designed one for desktop and one for notebook. It will be based on Microsoft’s Windows 7 Touch platform.

The company dubbed the desktop model as the Inspirion One 19, it is considered to be an all-in-one system. It will come with a 19in screen; the starting price of the product is ￡499.

The notebook system will be known under the name the Studio 17, moreover, it will be the first notebook manufactured by Dell that provides a touch-screen interface. The starting price of the product is still unknown but it is expected that the device will appear in the market later this month.

Dell hopes that the touch features will find the market and become popular among customers.

“Touch-screen makes computing easy and fun for all ages,” said David Clifton, director of consumer marketing for Dell Europe.

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